« California Goes over the Edge | Main | Death by Moonbat Economics »
May 16, 2008
Eurocrats Go After Car Ads
Posted by Dave Blount at May 16, 2008 7:54 AM
While their chauffeurs sit out front in oversized limos with the engines running so they can keep the heat going in the winter and the AC in the summer, Brussels Eurocrats have been dreaming up ways to prevent commoners from soiling Gaia by driving the wrong automobiles.
Soon all car ads in Europe will have to highlight gas mileage and allegedly harmful CO2 emission in large type. References to sportiness are to be "frowned up." With typical grandiose arrogance, Euroweenies announce they will be "rebuilding society" and "changing habits in consumption and production" by dictating the content of car ads.
As usual when it comes to bureaucratic moonbattery, the French come out on top, as they tend to make wobbly little death traps with high mileage and low sportiness. German manufacturers, which produce cars that people actually want to drive, are getting the short end.
Even the libs at Der Spiegel are fed up:
From breakfast cereal to Coca-Cola, everything is being classified as being either good or bad for citizens, who apparently have lost the ability to make that judgment on their own. Brussels, says advertising executive [Volker] Nickel, is staging "a gigantic reeducation program for consumers and producers."
Last summer, for example, complex rules were introduced to regulate the way food producers advertise their products. A central register with officially-sanctioned phrases is even in development for language that includes health claims, such as "Builds Immunity" or "Keeps you in Good Shape." Once the register is complete, alternative expressions will no longer be allowed.
Wernhard Möschel, a law professor at the University of Tübingen in southwest Germany, is incensed over the way the EU's producers of rules and regulations treat the consumer "as a pathological idiot in need of supervision, as someone who can't tell the difference between red and white wine."
Get used to it, Herr Möschel. The forced infantilization of Europe is well underway.
On a tip from Oiao.
